A new Center for Hospitality Research (CHR) study released by Cornell University’s School of Hotel Administration found that hotel guests are more likely to think a rate setting practice is fair when they know how the rules work. The hotel revenue management study involved showing one of eight distinct scenarios to 815 U.S. respondents, and [...]
Entries Tagged as ‘Hotel Reports’
January 7, 2010
PKF Revises 2010 Hotel Forecast, Sees Less Severe Rate Decline
PKF Hospitality Research today raised its expectations of U.S. hotel demand and rate performance for 2010, based on a better-than-expected performance in the third quarter of this year. The firm still expects 2010 rates to decline compared with 2009 levels, but it now is forecasting that level of decline to be 1.5 percent. That is [...]
